Blogging | 05/04/2017
3 Ways Advisors Fail at Content Marketing (and How to Win)
I published an article at Advisor Perspectives this week outlining three of the major problems we consistently find advisors running into in their content marketing. These aren’t just the little problems – these are big enough to cost you prospects.
- They play it broad with their content
- Their content isn’t meaty enough
- Their content is focused on the wrong person
If you want to see real results out of your content marketing approach, you’ll want to correct all three of these issues sooner rather than later.
Find out how to fix these three problems by reading the full article over at Advisor Perspectives.
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